Project Description

Services to the event ranged from input to Hockey Maker training sessions, advice on new press desk design, as well as provision of a full press operation during the event.

The I-Zone was also introduced, replacing the traditional post-match media conferences, with the full support of the European Hockey Federation (EHF) and England Hockey.

“We benefited from a real step change in the engagement of athletes with members of the media through the I-Zone concept which was also really well received by our National Associations and Federations.”
~ Sue Catton, Head of Events, England Hockey

It proved to be a great and enduring success. The I-Zone provided an area with six interview ‘pods’ where media could interview players and/or coaches against event backdrops in a more relaxed environment after the match.